Adobe Edge

Adobe is developing a new product in the Labs called Edge.

Adobe writes:

“Adobe Edge is a new web motion and interaction design tool that allows designers to bring animated content to websites, using web standards like HTML5, JavaScript, and CSS3.

Edge will be updated regularly to add new functionality, stay ahead of evolving web standards, and incorporate user feedback to provide the best functionality and experience possible.”

This sounds like a great product that may make our lives easier in the future. Will it someday take the place of Flash? If Edge makes HTML5 and JavaScript easier to use, it will take the technology to whole new level.

Since Edge is in beta, you can download a trial of the product for free here.



Flash mobile player is dead

Recently, Adobe announced they would not longer be developing for the Flash mobile player. There were many Tweets and blogs post written about this. Some believe it is the end of Flash. If you read Flash Developer, Mike Chambers reaction to the Flash mobile player, you will find that is simply not the case.

I think that this will open a lot of new doors to HTML 5. It has so much potential, standards just need to be developed. Adobe’s move might help move that along. While I have not had much experience with HTML 5 yet, I do look forward to learning more about it in the future. The canvas feature sounds amazing. It would be great if Adobe could find a way to easily integrate HTML 5 into its products.

I am looking forward to seeing what the future holds for Flash and HTML 5.

Industry Musings

A few weeks ago I visited Newfangled Web Design in Carrboro, NC. I met with Mark and Chris, both are very active in the interactive world, who shared their insights on the interactive world with me. They told me to make sure I have a strong understand of SEO, social media and lead generation. Those skills will be valuable when job searching. Mark and Chris provided me with a few books on web design that I am looking forward to reading.

Last week Josh Janick from McKinney visited iMedia students. He spoke about the different jobs available for our skill sets. The job that stood out to me is an interactive designer. As an interactive designer, I would design websites, app interfaces, etc. and add basic coding. It is important that I understand code and know the limitations of different technology. Josh also invited us to visit the McKinney offices, I am looking forward to that in the near future.

Another gem of wisdom Josh shared was that Flash is still very much in use at McKinney. Designers use it often to create banner ads for clients. Mark and Chris were not as big on Flash, so I suppose the usage lies somewhere in the middle. I am glad to have knowledge of Flash and see what the program will evolve into.